Nike Hyperdunk – The Miraculous Player

I directed a Hyperdunk spot for Nike, and it premiered on BiliBili, a video sharing site themed around anime, manga, and game fandom based in China – hence the frenetic ADD tomfoolery that ensues.

Did it actually happen? Truth be told, it doesn’t really matter, because rumors have the influence to turn ordinary events into cataclysmic affairs, and regular ballers into miraculous players – behold, the Hyperdunk.

 

Nike React - Hyperdunk